Think Before You Pay Too Much for Social Media Monitoring

With the meteoric rise of social media marketing, it only makes sense that tools to monitor those marketing efforts would proliferate. Paid tools run the gamut, from blessedly affordable (for solopreneurs and small businesses) to outrageously expensive (only the big guys can even hope to afford them) Just like Web analytics tools, social media reporting systems Follow SEJ on Twitter @sejournal

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Think Before You Pay Too Much for Social Media Monitoring

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